Brand design
Brand design · Corporate design · Logo design · Branding

Brand design

» To be successful, you have to look like you're successful. «    VALENTIN POLCUCH

Your brand is always also a promise to your customers. It stands for quality in your products and services, for a service that takes target groups seriously and communicates with consistency. In short, your brand must clearly present your company's philosophy and identity.

All this should be reflected in the brand design. Because it is the first point of contact, the interface between you as a producer and your customer as a consumer. Brand design is the basis for the external presentation of your company, which is not only be consistently recognisable, but nowadays also cross-media.

RALF WEBER design works with you to develop a concise colour and form language that is reflected in clear design lines and will be the guarantee for your success. For this, a connection between outstanding design and intelligent content must be created. Ultimately, it's about using a lot of creativity and empathy to create a unique appearance that will ensure the longevity of your brand.

I accompany and support you from the idea and branding to the final design. Of course, this can also be done within a possibly existing corporate design or in a complete redesign.

Brand design services


  • Research
  • Naming
  • Claim, slogan development
  • Design grids
  • Design guidelines


  • Logo design
  • Word / Picture marks
  • Language of colour, image and shape
  • Corporate Fonts
  • Styleguides


  • Web design
  • Print media
  • Promotional products
  • Trade fair appearances
  • and much more …